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About HAIROJV and our China sourcing model

Guangzhou HAIROJV International Trade Co., Ltd began with a simple ambition: connect capable Chinese product resources with overseas customers through a more direct, market-aware export model.

Headquartered in Guangzhou, the company organizes three product lines—homeware, furniture and outdoor products—around buyer needs, selected supply resources, product development and coordinated export execution.

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Guangzhou HAIROJV International Trade Co., Ltd reception area

Closing the distance between production and the overseas market

HAIROJV was created around the belief that export businesses need more than access to products. They need a clear understanding of the market, a disciplined way to organize domestic resources and a channel for learning directly from customers.

Furniture provided an early operating foundation, but it does not define the company alone. HAIROJV applies the same buyer-facing method across homeware, furniture and outdoor products: understand the market brief, match appropriate Chinese resources, clarify the product version and coordinate the path toward export delivery.

Our role is to make capable Chinese product resources easier for overseas buyers to understand, evaluate and work with.

Four milestones that shaped HAIROJV

The company developed step by step—from its first furniture export activity to a broader cross-border brand platform headquartered in Guangzhou.

  1. 01

    July 2025

    The company is established

    Guangzhou HAIROJV International Trade Co., Ltd was formally established, giving the growing business a permanent base in Guangzhou.

  2. 02

    August 2025

    Furniture export begins

    The first home-furniture products entered overseas markets, marking the beginning of the company’s cross-border brand journey.

  3. 03

    March 2026

    Outdoor living is added

    Inflatable tents became the second product direction, expanding the business from a single category toward a broader living-products platform.

  4. 04

    July 2026

    Independent website development

    The independent website was developed to create a direct channel for brand presentation, market communication and customer feedback.

One export model across three product lines

Each category relies on a different product and manufacturing ecosystem. HAIROJV connects them through one market-aware process for requirement clarification, resource matching, product confirmation and export coordination.

Homeware products organized for international sourcing

01

Homeware

Practical household products selected around daily-use scenarios, retail channels, assortment planning and packaging requirements.

Explore homeware →
Furniture products supported by selected manufacturing resources

02

Furniture

Panel furniture and coordinated room solutions supported by product development, intelligent production resources and project-oriented order control.

Explore furniture →
Outdoor products for camping and leisure sourcing

03

Outdoor products

Camping, garden and outdoor-living directions evaluated around use scenarios, structure, materials, accessories and destination-market needs.

Explore outdoor products →

Furniture resource example

Industrial capability behind one of the three product lines

View factory →

The furniture line is supported by selected manufacturing resources rather than presented as the whole identity of HAIROJV. One referenced furniture base was established in 2019 and added a standardized furniture program in 2025, bringing intelligent panel processing into repeatable product and project orders.

Intelligent HOMAG panel furniture production line

From custom furniture experience to standardized production

The manufacturing resource covers wardrobes, cabinets, doors, wall panels, flooring and furniture. Its standardized furniture project occupies approximately 30,000 square metres and is designed to combine precise customization with repeatable production.

2019
Furniture base established
2025
Standardized furniture program launched
30,000 m²
Referenced project footprint
Digital flow
Production monitoring and material handling
Review the furniture production resources →
01

Panel cutting

HOMAG cutting systems support accurate, repeatable preparation of panel components.

02

Edge banding & drilling

Automated and special-shaped processing resources support standard and non-standard component requirements.

03

Intelligent storage

Three-dimensional storage and sorting systems organize panels and semi-finished components through production.

04

Digital monitoring

Centralized production visibility supports equipment-status, progress and quality-parameter review.

Three principles behind the company

01

Stay close to the market

Independent channels help the company listen to overseas customers and understand how preferences change across markets.

02

Build with discipline

Product ambition must be matched by clear specifications, reliable processes and evidence appropriate to the item and destination.

03

Think beyond one order

The long-term goal is to build durable brands and partnerships rather than depend on isolated transactions.

One company, three complementary business directions

These directions share the same company foundation but serve different commercial purposes.

01

Independent export brands

Developing overseas-facing brands and learning directly from the markets they serve.

03

Integrated product procurement

Bringing together selected domestic resources for multi-product export opportunities.

Are you ready to start your purchasing plan?

Share your product references, target market, quantities and customization requirements. We will help clarify the next quotation and product-development steps.

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